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Sweden

Scandi style meets raw, wild beauty


From fika to forests – fall for Sweden

It’s hard not to associate Sweden with stylish fashion and sleek, modern design. But there’s so much more to this captivating country than impeccably dressed locals and clean-lined architecture.

Beyond the cities, Sweden’s great outdoors will leave you speechless – paddle across glassy lakes, hike through emerald-green forests, or bask in the golden glow of the midnight sun. In winter, wrap up for a cosy fika (think coffee and cinnamon buns) before wandering the cobbled streets of Gamla Stan, where history whispers from every crooked lane and stone façade.

Craving urban inspiration? You’ll find cutting-edge galleries, boutique design stores and buzzing waterfront cafés in the cities. But if it’s wild outdoor bliss you’re chasing, head north to the alpine beauty of Lappland or the dramatic wonder of Skuleskogen National Park, where ancient coastlines rise nearly 300 metres above the sea, and forest, mountain and ocean come together in spectacular style.

Start planning your Scandinavian escape with our Europe specialists  – Sweden is waiting.

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Our Europe specialists

Esther Ru Bay

Esther Ru Bay

House of Travel Papamoa

For over 20 years, I’ve had the incredible privilege of helping people explore the world. From weekend getaways to once-in-a-lifetime journeys, I’ve sent travelers to every corner of the globe—each trip teaching me something new and deepening my passion for travel planning.

What I love most is working with people to craft experiences that go far beyond just itineraries and bookings. Whether it’s a romantic escape, a family adventure, a cultural deep dive, or a soul-searching solo trip, I take the time to understand what matters most to you. Together, we create meaningful, memorable journeys that you’ll carry with you for a lifetime.

In the past few years, the travel landscape has changed dramatically. Flight disruptions, evolving health regulations, and new requirements have made things more complicated than ever. But with experience comes adaptability. We've become experts at staying ahead of the curve—navigating changes with confidence, keeping you informed, and ensuring your plans stay on track no matter what.

My goal is simple: to take the stress out of travel so you can focus on the joy of discovery. From the moment we start planning to the moment you return home, I’m here to make your experience smooth, enjoyable, and truly unforgettable.

Travel might be more complex today—but that’s exactly why having someone in your corner makes all the difference. Let’s plan something amazing.


Esther

Claire Jones

Claire Jones

House of Travel Devonport

?? Hello to all my valued clients—old and new! ??

I’m truly passionate about helping people turn their travel dreams into reality, and I’m thrilled to embark on many more exciting conversations with you about all things travel!

As the Cruise Master at our store, I’m proud to have earned my CLIA cruise certification, bringing you expert guidance for your next voyage.

Whether you’re a familiar face or someone I haven’t had the pleasure of meeting yet, I’m here to support your travel journey, no matter how big or small. With 27 years of experience in the travel industry, I’ve had the privilege of exploring some of the world’s most incredible destinations—Europe, Asia, the Pacific Islands, the USA, Australia, New Zealand, Africa, and unforgettable cruises. ??

Travel is more than just a job for me—it’s a true passion. I love sharing my adventures, insights, and tips with others. There’s no better time to explore the world than now. Life is short, and travel creates memories that last forever, leaving you with nothing but joy and no regrets. ??

I invite you to stop by anytime, say hello, and let’s start planning your next adventure! I can't wait to help you create experiences that will last a lifetime. ??


Claire

Janine Taylor

Janine Taylor

House of Travel New Plymouth

With years of travel under my belt and time spent living in London, I bring real-world knowledge to every itinerary I create. I’m passionate about helping people see the world with ease and confidence.

Janine

Cherry McGovern

Cherry McGovern

House of Travel Mount Maunganui

Having worked in the Travel Industry for 9 years and counting, I am incredibly passionate about detail and no trip is too small!

I have lived in London & Perth, both opening destinations for me to explore! My favourite trips to date were Greece and Thailand. 

Every part of the process excites me, from simple flights, group holidays, to your bucket list trips! 

I enjoy getting to know my clients and I understand that no detail is too small and warm prompt service is key to delivering great customer experiences.

Cherry

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Flight time

The flight from Auckland to Sweden takes roughly 27 hours with a stopover. You might need a nap when you get there but those gorgeous landscapes will soon make you forget any tiredness.

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Best time to go

Sweden shines in summer with endless daylight and vibrant festivals, but winter brings snowy landscapes and northern lights. Visit June–August for midnight sun adventures, or November–March for magical aurora displays.

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Time difference

Sweden is 10-12 hours behind New Zealand depending on Daylight Saving at both ends. But don't worry about lost time if you're going in summer - daylight hours go on forever over there.

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